Helping Passport Springs highlight its immersive venue
Passport Springs & Spa is an innovative venue that will visually transport guests to the exotic locations of Costa Rica, Rome, Israel, and Japan, by recreating the most celebrated hot springs from across the globe. We created a website that highlights the 10 acre venue and makes you feel as if you are there in person.
Helping bring Passport Springs' vision to life
Passport Springs & Spa was slated to be North America’s largest spa, recreating the most celebrated hot springs from around the world. They approached us in need of a website that highlighted the 10-acre venue and made you feel as if you were there in person.
Platforms
Web (Responsive)
WordPress
Roles
UX/UI Design
Digital Strategy
WordPress Development
Deliverables
Responsive Web Design
Global Design System
Passport Springs was a premium spa experience that needed branding to feel elegant and luxurious. We opted for a brand identity that was welcoming and approachable yet upscale. The palm green synergized beautifully with the gold and cinder hues to create an identity that popped.
Immersive design and imagery
Passport Springs needed a website that showcased immersive imagery that hooked the user and made them feel like they were viewing everything in person. We opted for large-scale photos with a very minimalistic design and little to no copy. We wanted the images and design to speak for themselves.
Homepage
As soon as you land on the homepage, you’re presented with a stunning, full-width image banner of a hot spring. As you scroll down, we designed a story with sections and blocks that seamlessly extend throughout the page. We featured large-scale and high-resolution imagery to make people feel like they were at the venue in person.
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